Advance Look: Comms, Media, and Consumer Services

Advance Look: Communications & Media and Consumer Services
Transform the customer experience and make your customer-centric vision a reality in months, not years.

Excitement continues to build around PegaWorld,the world’s largest intelligent automation event! This year, we’ve lined up industry leaders from organizations like Vodafone, Liberty Global, Telenet, and Google to share their unfiltered insights on increasing retention, accelerating sales, and streamlining operations.

Network with hundreds of industry peers, then head to the Tech Pavilion to test-drive AI-based applications and solutions specifically designed for the needs of communications service providers.

Check out some of this year’s sessions below, and find more details on our PegaWorld 2018 Agenda page.


Engage, automate, and build – without limits: Pega software is at the core of how leading organizations engage their customers, automate their digital processes, and build the apps they need at the speed the market demands. Our continued investment in technology empowers our customers to use AI and Robotics to quickly achieve real results. In his keynote, Kerim Akgonul, Pega’s SVP of Products, will introduce the latest advances in Pega’s technology highlighting why our Platform isn’t just low-code, it’s no-code. You’ll witness how Pega’s AI and robotics are setting the standard for a new class of CRM applications that both engage your customers and automate your work. You’ll learn how Pega’s cloud services deliver apps that are fast, reliable, and continuously up-to-date. Kerim will demonstrate how Pega’s no-code approach lets you go from vision to running applications faster than ever before—and scale without limits. Then hear from Sam Lloyd, Chief Information Officer at Telenet; Duncan Macdonald, Vice President of Consumer Solutions & Digital Transformation at Liberty Global; and James Stavropoulos, Global Lead for Network Deployment Operations at Google, on their real world experience delivering outstanding customer engagement through digital transformation.


Vodafone: Transforming a multi-national business from traditional marketing approaches to always-on customer engagement: Vodafone Global has a mission to drive revenue, increase loyalty, relevance and deliver its brand promise by enabling its businesses in diverse European markets and less mature markets in MEA and APAC to lead and fully participate in the new digital paradigm. Simon Esland, Group Head of Marketing Technology and Commercial Capabilities, and Frank Weimann, Global Head of CVM, explain how the company’s approach is to lead with Always-on-Marketing in a way that provides the latest tools and capabilities to its customers and customer facing teams – in any channel and at any time.

Vodafone: Future empowered in 120 days: Vodafone IT was facing increasing pressure to deliver new solution capabilities faster as competition increased. Unable to meet the increasing demand, Vodafone envisioned a platform to empower the business to "self-serve" and create solutions with minimal IT support. Jonathan Smith, Senior Manager of UK Enterprise IT, and Ro Chopra, Automation & Data Domain Manager, described how Vodafone selected Pega to enable the business to take control of its future. Learn how Vodafone built a guided troubleshooting tool, incorporating process flows and diagnostic processes with automation for testing and fault diagnosis for broadband services in just 4 months.

Revolutionizing customer retention: How Foxtel drove up retention rates and reduced costs: Marco Miranda, Executive Director of Sales and Customer Experience, and Richard Schultz, Head of Analytics and Campaign Delivery, show how in just seven weeks Foxtel has revolutionized their retention organization, enabling four call centers to increase retention rates while reducing offer costs. Attend this session and learn how Foxtel is effectively targeting and personalizing their retention offers and providing a consistent message to their customers.


Communications & Media and Consumer Services: Welcome and networking: Join the Pega Communications & Media and Consumer Services community for an afternoon of inspired conversations with your peers from around the globe. Our Special Interest Group will begin with a networking activity that allows attendees time to share your experiences around common missions, challenges, and opportunities – in a fun and relaxed setting. You’ll hear an overview of the latest industry trends, highlighting our customers who are leading the path to transformation. We will close our session with a brief overview on how to get the most out of your time at PegaWorld. We look forward to seeing you!