• Cross-Selling/Up-Selling, Business Agility, Operational Excellence | Marketing

    British Gas: Unified Marketing Unlocks Value

    Using Pega Marketing, British Gas mapped out a phased approach to transform its siloed customer decisioning environment to a unified platform for contextual, multi-channel messaging.

  • Customer Retention | Marketing

    Quatre fois plus de contrats client pour EE

    Découvrez comment EE utilise Pega Marketing pour les communications pour gérer la fidélisation de ses clients et augmenter la valeur de son cycle de vie client.

  • Customer Retention | Marketing

    Quatre fois plus de contrats client pour EE

    Découvrez comment EE utilise Pega Marketing pour les communications pour gérer la fidélisation de ses clients et augmenter la valeur de son cycle de vie client.

  • Customer Retention | Marketing

    Elisa Bridges Omni-Channel Gaps

    Elisa’s vision was to create an omni-channel environment in which each customer interaction was relevant, timely, and consistent – and customers could migrate seamlessly to their preferred channel, without losing context.

  • Customer Service, Customer Retention | Marketing

    Etilasat

    Seeking new methods to expand marketing offers and services, Etisalat implemented Pega and Accenture’s Intelligent Customer Decisioning as-a-Service solution, which combines Pega® Marketing for Communications and Pega® Customer Decision Hub with Accenture’s consulting, managed services, and deep industry expertise across technology, digital, and marketing.

  • Customer Service, Customer Retention | Marketing

    Etilasat

    Seeking new methods to expand marketing offers and services, Etisalat implemented Pega and Accenture’s Intelligent Customer Decisioning as-a-Service solution, which combines Pega® Marketing for Communications and Pega® Customer Decision Hub with Accenture’s consulting, managed services, and deep industry expertise across technology, digital, and marketing.

  • Customer Retention | Marketing

    Oi: Driving Customer Retention and Increasing Profitability

    With Pega Marketing, Oi has delivered significant improvements in customer retention and Average Revenue Per User (ARPU) while reducing retention costs.

  • Marketing

    Game-Changing Experiences At Optus

    With Pega Marketing, Optus integrated CRM and mobile to decrease campaign time-to-market by 90%.

  • Operational Excellence, Workforce Optimization | Marketing

    PNC : des expériences client attrayantes pilotées par les données

    PNC a entrepris de créer une expérience client attrayante basée sur les données, les analyses et la connaissance client. Résultat : le système CIM de gestion des interactions avec la clientèle s’appuyant sur la technologie Pega et offrant une vision à 360° du client.

  • Customer Service, Operational Excellence, Customer Loyalty | Marketing

    Royal Bank of Scotland Group : pour une expérience client personnalisée

    Après avoir totalement recentré son approche client autour de ce qu’elle appelle sa « philosophie », RBS est aujourd’hui en mesure de présenter du contenu pertinent à ses clients en temps réel, sur ses canaux entrants et sortants.