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June 2-5
MGM Grand
Las Vegas

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Session: Customer Case Study

VIVAT Insurances: Transforming from a traditional to a digital, customer-centric, future-proofed Insurer

Date and Location

June 3, 2019, 6:30PM - 7:15PM EDT
Premier Ballroom 315

Speaker(s)

  • Marcel Rozema
    COO VIVAT Life Corporate
    VIVAT
  • Marc Bakermans
    Business Change Manager, Individual Life
    VIVAT Verzekeringen
VIVAT is on a journey to transform its entire multi-line and multi-label insurance business into a state of the art digital insurer. With the Pega capabilities in its front and back office, the ONE VIVAT CRM Program has consolidated its contact centers into a single engagement center, created a single customer view and database across product lines and labels and implemented omni-channel engagement. By leveraging Pega VIVAT has optimized its CX via highly automated customer journeys and multi-disciplinary account teams have transformed the sales and service experience.


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