Session: Customer Case Study
From Minimum Lovable Product to Many Lovable Products: A Three-year Journey
Date and Location
June 12, 2023, 3:15PM - 4:00PM PDT
Premier Ballroom 315
Speaker(s)
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Theresa ArasimDirector, Product Owner and ImplementationBECU
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Matt MortonProduct OwnerBECU
BECU, a Pacific Northwest Credit Union, has completed a three-year journey to replace multiple systems and processes. After attending PegaWorld in 2018, the team completed a Minimum Lovable Product to improve employee efficiency and increase sales. Learn how the credit union continues to reduce outdated technology and processes using both Pega Customer Service™ for Financial Institutions and Pega Sales Automation™.