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Session: Sponsored

15 Days to 15 Minutes: How CYBG Revolutionized Their Customer Onboarding Process

Date and Location

June 3, 2019, 11:45AM - 12:30PM
Premier Ballroom 319 Mon

Speaker(s)

  • Scott Liddell
    Head of Channels and Digitals
    CYBG

When CYBG divested from National Australia Bank, an opportunity to revolutionise Clydesdale and Yorkshire Banks’ customer journeys, from onboarding through retention, presented itself. CYBG will share how Pega was leveraged to rapidly deliver automated and intuitive account opening journeys across retail, customer service and treasury that dramatically improved both customer experience and operational efficiency. Join the CYBG and Accenture teams to learn how this independent banking group has become one of the leading UK digital banking providers.