Enterprise CRM System

Enterprises need a next generation enterprise CRM system.

Your enterprise CRM system is facing some pretty tough challenges. Consumers today expect a seamless customer service experience – they want access to your enterprise customer service team 24/7 on any device they choose. They expect your customer service reps to be empowered to meet their needs on the first call, and to have a clear understanding of their history with your company. They expect fast resolution of their issues and they’ll quickly turn to a competitors if they’re not satisfied.

Most legacy CRM systems can’t meet these expectations. Typically systems are little more than a database of customer records, providing customer service reps with lots of data but no way to interpret it. The traditional enterprise CRM system cannot easily bridge the divides that exist between business units or divisions, so customers and their needs inevitably fall through the cracks. And the legacy systems simply can’t keep up with the accelerating pace of change in customer expectations and market requirements.

Clearly, to stay competitive, enterprises need a next generation enterprise CRM system.


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CRM Evolved

Can you keep up with always-improving technology and ever-growing customer demands? See how CRM evolved helps your business do more, faster.

WHITEPAPER

Pega vs. Salesforce for Customer Service

Customer service solution buyers report growing pressure from their colleagues utilizing Salesforce.com’s Sales Cloud to also adopt Service Cloud to offset price increases. Customer service professionals should, however, think twice.


Pega: Enterprise CRM system evolved.

Pega is a leading provider of strategic enterprise applications for sales, service, marketing, and operations. Our solutions overcome the limitations of the first generation enterprise CRM system to let you streamline critical business operations, connect with your customers seamlessly across channels in real-time, and quickly adapt to new realities and changing customer expectations. Available on-premises or in the cloud, the Pega 7 platform provides visual tools that let you easily change and extend applications to address strategic business needs.

Capabilities of Pega’s enterprise CRM system

Our CRM enterprise software enables you to engage with customers more effectively, delivering a consistent and memorable experience across channels while shielding customers from the complexity of omni-channel operations. With Pega’s enterprise CRM system you can:

  • Anticipate what customer will need next by combining customer information, Big Data and self-learning models to automatically predict what customers want.
  • Connect customers to the people and systems that can help them, providing a seamless end-to-end experience that eliminates silos, connects front-end and back-end systems and uses business process management and dynamic case management capabilities to get things done fast.
  • Minimize complexity for more consistent customer experiences while streamlining processes, reducing costs and increasing speed.
  • Evolve your CRM management system to keep pace with your customers, allowing IT and business to easily collaborate in an agile application development process that brings capabilities online much faster than other solutions.

Learn more about Pega’s enterprise CRM system.