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Pega Events

Humanize Your Customer Engagement with AI

See how Pega's AI enables personalized experiences

  • April 6, 2022 to September 7, 2022
  • 11:00 - 11:45 AM EDT | 5:00 - 5:45 PM CEST

Traditional marketing solutions train customers to tune brands out. Customers want brands to treat them as individuals, not bombard them with generalized marketing campaigns.

Artificial intelligence and real-time decisioning work together to engage with customers on their terms –providing true value during their moments of need.

It’s time to get – and keep – your customers tuned in with the right messages at the right time. Join our webinar to learn:

  • Why traditional campaigns fail to generate more responses
  • How an always-on approach differs from campaigns
  • How one-to-one marketing drives better ROI
  • Why these strategies drive better customer experiences


Priyanka Raj

Priyanka Raj

Product Marketing Manager, 1:1 Customer Engagement, Pegasystems

Priyanka is a Product Marketing Manager for Pega Customer Decision Hub. Having specialized in product launch strategies for some of the world’s leading companies, Priyanka helps bridge the gap between technology and business needs thus helping companies achieve greater, quantifiable business results.

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Matthew Camuso

Product Marketing Manager, Decision Sciences, Pegasystems

Matthew holds degrees in Business and Government from Skidmore College. In his free time Matthew loves cooking (especially the eating part), outdoor activities, and rooting for Boston sports teams.

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