CRM Services

Enterprises require innovative CRM services.

Customers today expect a lot from your CRM services.

Because they move easily between a variety of devices, they feel your CRM offerings should as well. Business hours mean nothing to your customers – they live in a 24/7 world and assume your CRM services will be available anytime they need them, day or night. They expect each customer service rep to be empowered to resolve their issue right away. And if their needs aren’t met, they have no problem turning to your competitor.

Traditional services weren’t designed for this kind of responsiveness. The average enterprise CRM system is basically just a database of customer records – it offers lots of information about the customer but few tools for making good use of it to solve customer issues. Traditional CRM enterprise software can’t accommodate multiple channels, let alone track conversations that move fluidly from one channel to another. And perhaps most problematic, legacy CRM solutions have no way of enabling new technology or adapting to changing business requirements.

Pega is different. With a CRM software solution built on a fast, scalable and unified platform, Pega enables you to deliver CRM services that exceed the very high expectations of the your customers.


CRM Evolved

Can you keep up with always-improving technology and ever-growing customer demands? See how CRM evolved helps your business do more, faster.


Pega vs. Salesforce for Customer Service

Customer service solution buyers report growing pressure from their colleagues utilizing™'s Sales Cloud to also adopt Service Cloud to offset price increases. Customer service professionals should, however, think twice.

Pega: next generation CRM services.

As a global leader in strategic applications for sales, marketing, service and operations, Pega software solutions help companies streamline operations, communicate across channels and evolve technologies to keep pace with a rapidly changing marketplace.

Pega CRM services enable you to truly put the customer at the center of customer service. With Pega, your customer service reps will have clear insight into the context of each customer interaction and be able to anticipate what each customer needs. Customers will be able to quickly connect with the people and systems that can best address their issues. Your team will be able to manage the complexity of customer service more easily, and your customer relation management technology will evolve as fast as your customers do, getting the most out of legacy investments even as you modernize the customer experience.

Comprehensive CRM services.

Pega CRM technology includes capabilities for:

  • Omni-channel customer service, enabling you to engage customers across channels and devices.
  • Case management tools to automate and assign tasks, integrate front-office and back-office activity and connect with the people and systems to deliver end-to-end resolution.
  • Intelligent guidance for customer service reps that suggests the next best action and provides step-by-step directions for delivering a more personalized experience.

Learn more about CRM services from Pega, and about Pega client lifecycle management and