Pegasystems Increases Traction with Healthcare and Life Sciences Organizations

SAN DIEGO and CAMBRIDGE, Mass., Nov. 13 — Pegasystems Inc. (Nasdaq: PEGA), the leader in unified process and rules technology, today announced at the Gartner Healthcare Summit in San Diego accelerated momentum in the healthcare and life sciences markets, with an expanding customer roster and a focus on continued BPM leadership. Changing conditions, rising market demand for improved customer service, increased attention to pharmaceutical and service management, and the introduction of the Medicare Part D program have challenged companies to break down silos and rapidly adapt to changing business demands. Companies looking to stay ahead of the competition are embracing a collaborative approach between business and IT to manage complexity today, while ensuring solutions can evolve to handle future demands.

These market trends have put higher pressure on enterprises to be more efficient and scalable, prompting IT and business users to collaborate using Pegasystems' rules-based BPM, rather than traditional code-based applications. Healthcare and life sciences organizations such as Blue Cross and Blue Shield of Minnesota, Blue Cross and Blue Shield of North Carolina, Group Health Cooperative and NASCO and others have turned to Pegasystems for its best-in-class solutions.

"As a leader in the healthcare market, Pegasystems is helping us to meet our members' needs by driving increased customer satisfaction and optimizing pharmacy claims operations and Medicare member enrollment processes," said Laurie Clark, Vice President, Business Design & Enterprise Transactions of Blue Cross Blue Shield of Minnesota. "We selected Pegasystems for the depth of knowledge the company brings to healthcare and are looking forward to increasing our results."

Organizations have also selected Pegasystems' healthcare-specific frameworks including the Payer Industry and Customer Process Manager solutions to provide the foundation for rapid deployments across their organizations. Pegasystems' suite of healthcare-specific solutions deliver core, reusable elements to automate and optimize key business processes, such as sales, enrollment and claims management. Built on Pegasystems' award-winning SmartBPM platform, these frameworks help organizations to quickly build both customer-facing and internal applications that extend the capabilities of their existing systems, maximize human performance and exploit new market opportunities in a fraction of the time required with traditional development environments.

"More and more world-class healthcare organizations are reaping significant benefits by using Pegasystems, and we are excited to be part of their growth strategy," said Elizabeth Hart, Director of Product Management, Healthcare, Pegasystems. "At the Gartner Healthcare Summit, we are demonstrating to participants just how leading healthcare payer and providers are succeeding by embracing BPM; allowing IT and business to collaborate more effectively to achieve their most significant corporate goals."

Top-tier analysts firms agree, with both Gartner and Forrester recognizing Pegasystems as a leader amid the pure-play Business Process Management (BPM) vendors. Also, Pegasystems recently won a 2006 Massachusetts Innovation & Technology Exchange (MITX) award, and Customer Interaction Solutions Magazine's coveted CRM Excellence Award and Innovation Award for 2006.

About Pegasystems

Pegasystems (NASDAQ: PEGA) develops strategic applications for marketing, sales, service, and operations. Pega’s applications streamline critical business operations, connect enterprises to their customers seamlessly in real-time across channels, and adapt to meet rapidly changing requirements. Pega’s Global 3000 customers include many of the world’s most sophisticated and successful enterprises. Pega’s applications, available in the cloud or on-premises, are built on its unified Pega 7 platform, which uses visual tools to easily extend and change applications to meet clients’ strategic business needs. Pega’s clients report that Pega gives them the fastest time to value, extremely rapid deployment, efficient re-use, and global scale. For more information, please visit us at

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The information contained in this press release is not a commitment, promise, or legal obligation to deliver any material, code or functionality. The development, release and timing of any features or functionality described remains at the sole discretion of Pegasystems, Pegasystems specifically disclaims any liability with respect to this information.


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