Pegasystems Appoints Larry Weber to its Board of Directors
CAMBRIDGE, Mass. – September 4, 2012 – Pegasystems Inc. (NASDAQ: PEGA), the leader in Business Process Management (BPM) and a leading provider of Customer Relationship Management (CRM) solutions, today announced that Larry Weber has joined its Board of Directors.
Mr. Weber is an entrepreneur and well-known global expert in the areas of public relations and marketing. Over his thirty year career, Mr. Weber has counseled many of the world’s leading brands on marketing and business strategy.
“We are very excited that Larry has joined the Pegasystems Board,” said Alan Trefler, Founder and CEO of Pegasystems. “Larry is a visionary and has helped companies like Pega create and maintain a strong and differentiated brand. His expertise in guiding companies through rapid expansion and broadening their leadership position will be a great asset to Pegasystems. We are fortunate to have him join our Board as we continue to develop new and innovative ways to deliver accelerated value for our clients.”
“I am excited and honored to be joining the Board of a growing, innovative company like Pegasystems,” said Larry Weber. “The company’s leadership position in multiple categories such as BPM and CRM provides a great foundation to define a new generation of business software. Pegasystems’ ability to help leading organizations optimize customer experience and automate operations has proved to be game changing. I look forward to working with the other members of the Board and management to help support continued growth.”
Mr. Weber is the Chairman of the W2 Group and is a leading expert in marketing, public relations and social media. He is a Co-Founder and Chairman of the Board of the Massachusetts Innovation and Technology Exchange (MITX), and serves on a number of boards of corporations, non-profit groups, and academic institutions. Mr. Weber also is the author of several books and is a frequent public speaker. He is passionate about the convergence of technology, the web and communications. Mr. Weber enjoys helping global brands and emerging companies harness social media strategies to enhance brand reputation, create and extend partnerships, and increase demand generation.
Pegasystems (NASDAQ: PEGA) develops strategic applications for marketing, sales, service, and operations. Pega’s applications streamline critical business operations, connect enterprises to their customers seamlessly in real-time across channels, and adapt to meet rapidly changing requirements. Pega’s Global 3000 customers include many of the world’s most sophisticated and successful enterprises. Pega’s applications, available in the cloud or on-premises, are built on its unified Pega 7 platform, which uses visual tools to easily extend and change applications to meet clients’ strategic business needs. Pega’s clients report that Pega gives them the fastest time to value, extremely rapid deployment, efficient re-use, and global scale. For more information, please visit us at www.pega.com.
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Lisa Pintchman Rogers
VP, Corporate Communications
Director, Corporate Communications
Sr. Manager, Public Relations
Director, Corporate Communications
+44 (0) 118 9651 660
PR & Communications Manager
+44 (0) 118 9398 584
One Rogers St.
Cambridge, MA 02142
Phone +1 617-374-9600
Fax +1 617-374-9620