Pega Expands Australian Team in Response to Growing Client Demand

Pega experiences significant growth in five consecutive years across the Asia-Pac region.

SYDNEY – 12 September, 2013 – Pegasystems Inc. (NASDAQ: PEGA), the leader in  Business Process Management (BPM) and a leading provider of Customer Relationship Management (CRM) solutions, today announced that it is continuing to expand its Australian operations with the addition of three new team members. As Pegasystems enjoys significant growth in Australia, their expanded team will bring considerable experience in delivering client projects.

Pegasystems’ clients in Australia include Telstra, Transport for NSW, ANZ Bank, Commonwealth Bank, and ME Bank. The solution at Telstra enabled them to reduce the cycle time for order-to-activation of IP services for enterprise customers by 70 per cent, helping to meet the heightened expectations of its most demanding sector and helping to reduce their working capital requirements. In addition to the significant time and cost savings, Telstra has seen an improvement in customer satisfaction amongst their enterprise customers that experience the new, streamlined process.

Joining the team to help service Pegasystems’ growing client portfolio is Derek Enderby as the ANZ South Practice Leader, based in Melbourne. Derek is responsible for Pegasystems’ professional services team and the delivery of client engagements. Derek has more than 15 years’ experience working primarily for software vendors in consulting services teams, ensuring the successful implementation of solutions and running large teams. Derek joins Pegasystems from Deloitte Digital, and, previously, he was responsible for the WebSphere team in IBM's Software Group Services.  

Sam Bradon joins Pegasystems as the ANZ North Practice Leader, based in Sydney, responsible for the success of client projects using Pega technology. Sam has more than 16 years of consultancy experience in Australia and the United Kingdom, with industry-leading expertise in financial services, having delivered projects at Axa-Life, Barclays, Suncorp and AON. Before joining Pega, Sam led a large practice focused on customer enablement for Australian IT consultancy, Oakton. Finally, Anthony Leonardi joins Pegasystems as a Solutions Consultant joining the Sydney team having worked with Pegasystems in their Cambridge, Massachusetts global headquarters in the U.S. since 2006.

Commenting on the Australian team’s growth, Luke McCormack, Vice President of Pegasystems’ Asia Pacific Region, said, “Pegasystems has experienced significant growth for the past five consecutive years across the Asia-Pac region, including Australia. These additions to the already strong team will help us support this growth and manage our client implementations as they seek to drive costs out of their business through the automation of processes, and improve the way they interact with their customers.

“Pegasystems continues to invest heavily in Australia as an important market for our Asia Pacific expansion.  A key proof point of this investment is our ‘Innovation Centre’, which we have just opened in our new Sydney office on Market Street.  We have bucked the trend of many players in the software market, moving closer to our clients in purpose-built, state-of-the-art facilities.  Rather than retreating to serviced offices, or ‘presence-by-email’, we are bringing innovation to them, allowing the market to experience our solutions and see how they can deliver business agility and transform the customer experience,” concluded McCormack.

About Pegasystems

Pegasystems (NASDAQ: PEGA) develops strategic applications for marketing, sales, service, and operations. Pega’s applications streamline critical business operations, connect enterprises to their customers seamlessly in real-time across channels, and adapt to meet rapidly changing requirements. Pega’s Global 3000 customers include many of the world’s most sophisticated and successful enterprises. Pega’s applications, available in the cloud or on-premises, are built on its unified Pega 7 platform, which uses visual tools to easily extend and change applications to meet clients’ strategic business needs. Pega’s clients report that Pega gives them the fastest time to value, extremely rapid deployment, efficient re-use, and global scale. For more information, please visit us at

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The information contained in this press release is not a commitment, promise, or legal obligation to deliver any material, code or functionality. The development, release and timing of any features or functionality described remains at the sole discretion of Pegasystems, Pegasystems specifically disclaims any liability with respect to this information.


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