ADVISORY/Pegasystems to Present Best-Practices Process Approach to Customer Service and Preview New Card-Specific Customer Service Solution

WHO:    John Buten, director, Product Marketing, Pegasystems Inc.
        (NASDAQ: PEGA)

WHAT:   Industry Innovation Session, 16th Annual Card Forum & Expo

WHERE:  Renaissance Orlando Resort Seaworld, Orlando, FL, Veiltail

WHEN:   Thursday, May 6, 2004, 12:15pm
        (Conference: May 5-7, 2004 - Pegasystems' booth #229)

WHY:    Pegasystems, a supplier to more than half of the nation's top
        card issuers, will present the benefits of the process-based
        approach to card customer service, focusing particularly on
        customer retention, cross-selling and reducing risk.

        Pegasystems will also preview PegaCARD Customer Process
        Manager, a new card-specific software solution that leverages
        the unique process-driven approach of the company's Customer
        Process Manager platform to deliver true one-and-done
        resolution of customer inquiries. PegaCARD Customer Process
        Manager delivers:

        --  An interface that anticipates customers' needs and guides
            agents through interactions for better service with less

        --  Integrated business rules to bring back-office expertise
            to the point of customer contact, for first-call

        --  Best-practice workflows for common card customer service
            inquiries, automating routine tasks and eliminating call

About Pegasystems

Pegasystems (NASDAQ: PEGA) develops strategic applications for marketing, sales, service, and operations. Pega’s applications streamline critical business operations, connect enterprises to their customers seamlessly in real-time across channels, and adapt to meet rapidly changing requirements. Pega’s Global 3000 customers include many of the world’s most sophisticated and successful enterprises. Pega’s applications, available in the cloud or on-premises, are built on its unified Pega 7 platform, which uses visual tools to easily extend and change applications to meet clients’ strategic business needs. Pega’s clients report that Pega gives them the fastest time to value, extremely rapid deployment, efficient re-use, and global scale. For more information, please visit us at

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The information contained in this press release is not a commitment, promise, or legal obligation to deliver any material, code or functionality. The development, release and timing of any features or functionality described remains at the sole discretion of Pegasystems, Pegasystems specifically disclaims any liability with respect to this information.


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Media Contacts

Lisa Pintchman Rogers
VP, Corporate Communications
[email protected]
+1 617-866-6022

North America:
Sean Audet
Director, Corporate Communications
[email protected]
+1 617-528-5230

Ilena Ryan
Sr. Manager, Public Relations
[email protected]
+1 617-866-6722

Joanna Richardson
Director, Corporate Communications
[email protected]
+44 (0) 118 9651 660

Jon Brigden
PR & Communications Manager
[email protected]
+44 (0) 118 9398 584

Pegasystems Inc.
One Rogers St.
Cambridge, MA 02142
Phone +1 617-374-9600
Fax +1 617-374-9620