How Coca-Cola is Driving Innovation in Distribution to Spur Growth

How Coca-Cola is Driving Innovation in Distribution to Spur Growth

Breakout
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  • Shawn Hodges, Director or Merchandising and Distribution, Coca-Cola Consolidated Bottling Company
  • Sharon Campbell, Director of Solution Delivery,, Coca-Cola Consolidated Bottling Co.

Using Pega Field Service for merchandising, Coca-Cola is driving innovation to the key handler of the distribution process. They've innovated the processes and driven higher case volumes and profitability, doubling their size as a bottler. Learn how they are thinking differently with Pega and making it the foundation of their channel and customer servicing.