Building Customer Trust: The Key to Maximizing Lifetime Value

In an age where your customers can more readily defect and are empowered to influence millions of their peers, your ability to build lasting trust with them directly impacts your bottom line.

Listen as Don Peppers, founding partner of Peppers & Rogers Group and Steve Kraus of Pegasystems share examples and insight on how companies can interact with customers to build lasting trust.

Follow along with their presentation notes

Leave a Comment

Login or register to post comments