Keep up with Pega innovation by reading about it in the news

Sep 29 2014

3 Simple Steps to Understand Your Customers

How much do you know about your customers ? If you're like most businesses the answer is "not enough," according to Alan Trefler, founder and CEO of business software provider Pegasystems and author of Build for Change . Trefler is on a one-man mission to get businesses to stop collecting data and...
Sep 25 2014

Embrace data or watch your business die

A lot of companies across the globe are going to die over the next few years, and not because of macroeconomic stress, but because there is an entire emerging generation of customers who hate doing business with them.
Sep 25 2014

Digital Marketing Magazine

The last twenty years have seen a major shift in the way consumers engage with companies. Thanks to the growth of technology—and particularly social media—consumer power is at an all-time high and is radically altering the customer-business relationship. The pressure on companies to improve how...
Sep 23 2014

Pegasystems CEO Alan Trefler and the Need for Digital Transformation Among Businesses Today

Digital transformation was one of the hottest topics at CRM Evolution 2014, which took place August 18-20 at the New York Marriott Marquis. During the conference, CRM publisher Bob Fernekees caught up with Alan Trefler, CEO of Pegasystems, to get Trefler’s take on the emerging digital...
Sep 19 2014

Banks Go Digital -- In Layers

Since 2007 banks have been under extreme revenue pressures, said Rich Jefferson, vice president for financial services at Pegasystems. Many are looking at ways to reduce their IT cost, which may consist of thousands of systems wired together.
Sep 19 2014

Pegasystems Up 13.6% Since SmarTrend Uptrend Call (PEGA)

In approximately 4 months, Pegasystems has returned 13.57% as of today's recent price of $21.30.
Sep 16 2014

Pegasystems Inc. (PEGA) Announces Quarterly Dividend of $0.03

Pegasystems (NASDAQ:PEGA) declared a quarterly dividend on Monday, September 15th, AR Network reports. Investors of record on Wednesday, October 1st will be given a dividend of 0.03 per share on Wednesday, October 15th. This represents a $0.12 dividend on an annualized basis and a yield of 0.56%.
Sep 13 2014

Business needs to be agile and customer centric if it is to avoid the coming customerpocalypse – Interview with Alan Trefler, CEO of Pegasystems

Today’s interview is with Alan Trefler, who is the Founder and Chief Executive Officer of Pegasystems , the publicly traded American software company which has several products that focus on customer service and predictive analytics. Alan joins me today to talk about his new book: Build For Change...
Sep 11 2014

Business needs to be agile and customer centric if it is to avoid the coming customerpocalypse – Interview with Alan Trefler, CEO of Pegasystems

Today’s interview is with Alan Trefler, who is the Founder and Chief Executive Officer of Pegasystems , the publicly traded American software company which has several products that focus on customer service and predictive analytics. Alan joins me today to talk about his new book: Build For Change...
Sep 11 2014

Firefly Redux – From Founding To Acquisition

First off I would argue that Pegasystems is, in fact, a cutting edge technology company. The problems they solve may not seem sexy at first glance, but they’re doing incredibly powerful and interesting things for a lot of the most complex and successful companies in the world. Pega’s offering is so...

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